JP Compass - "About Us"
JP Compass - "About Us" (0:30)
JP Compass is a luxury builder that needed to develop a brand film and video campaign that reflected their new branding. This consisted of multiple testimonial videos and a brand film. They wanted to capture this at multiple locations over the course of a year. I developed a visual approach for the cinematography, creating a moodbook for the brand film and video testimonials. This helped me maintain the visual aesthetic over the course of five productions.
I went with a jib to capture a majority of the beauty shots for the testimonial videos.
A slider came in handy for other shots in the brand film.
The brand film was shot anamorphic, while testimonial videos were shot spherical.